Number of Events Organized During Brain Awareness Week:
Type of Events Held:
- School Program
- Other: art exhibition
- Other: book presentation
- High School students(9-12)
- University students
Approximate Number of People Reached:
Details of Major Brain Awareness Week Events/Activities:
1. Book presentation: In Volos, Greece on Wednesday 16 of March 2016 at the conference room of Xenia Hotel, George Paxinos’s first novel entitled “In His Image” was presented. The presentation was organized by Global Attract and was under the auspices of the Hellenic Society of Neurosciences. 2. Art exhibit: This event was an art exhibition where the artist, Mrs. M. Efstathiou is also an MD and was inspired by the brain atlases of Prof. Paxinos. Her artwork, Brain-scapes, is a combination of brain-atlases’ images with her artistic work. The exhibition took place in the Art Hall of IANOS bookstore located at the centre of Thessaloniki, and lasted till the 2nd of April, 2016. 3. Book presentation: In Thessaloniki, Greece on Saturday 19 of March 2016 at the Ceremony Hall of Old Philosophy Depatrment, Aristotle University of Thessaloniki George Paxinos’s first novel entitled “In His Image” was presented. 4. Presentation of positive dog training at an elementary school: This event was a presentation of animal behavior under the effect of positive training. The students of the 6th grade of 2nd Elementary School of Panorama, Thessaloniki presented a theatrical play with animals and their behavior. The teachers of the 6th grade had prepared a video for the behavior characteristics of a dog that make him such a special friend to humans. Dr. A. S. Tsingotjidou, Assis. Prof. at the Lab. of Anatomy and Histology, Fac. of Vet. Medicine, presented the brain and the influence of its function to behavior of both humans and animals. Mr. Dimosthenis Moumiadis presented a live example of his training technique, with one of his dogs, Leila, a female Border-Collie. 5. This event was a presentation of the brain at the 4th Elem. School
Event Planning & Publicity
Publicity Methods Used:
- Press Release/Media Advisory
- Social Media
Which of These Publicity Methods Was The Most Successful?
Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:
- It’s Mindboggling!
- BAW Pencils and Erasers
- The Mindboggling Workbook
What other downloadable materials would you like the Foundation to provide?
- New Puzzles/Games
Which BAW graphic materials did you use in publicizing your events?
- BAW Logos
Feedback & Keys to Success
How do you feel BAW participation benefited your organization and the local community?
This year’s events were different, and so they approached a diverse group of people. With a simple and interesting way, the book presentation focused on another aspect of a great neuroscientist. Art exhibits were also influential to the public, and the presentations to the elementary schools were very triggering. Especially the one with the positive training in dogs, since it is a topic that young children like a lot, since they like pets.
Please share any suggestions or lessons learned that may help others plan future events:
Advertise the events well in advance, which indirectly means that you should be prepared well in advance.
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