Brain Awareness Week

Partner

Reports

International Neuroethics Society- Switzerland

Organized by:
International Neuroethics Society- Switzerland

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

1

Year:

2017

Type of Events Held:

  • Lecture/ Briefing

Target Audiences:

  • General Public
  • Professionals
  • University students

Approximate Number of People Reached:

400

Details of Major Brain Awareness Week Events/Activities:

Public Lecture, Ethical challenges from emerging neurotechnology: Humans and intelligent devices in interaction”. Lecturer: Philipp Kellmeyer, M.D.,University Medical Center Freiburg. Location: University of Basel (Switzerland). Description: the aim of this public lecture was to start an open debate on the ethical implications of emerging neurotechnologies, especially brain-computer interfaces. The lecture was attended by a relatively large audience including students, researchers, and health professionals. An intense discussion followed the lecture with special focus on issues of mental privacy and non-clinical uses of BCI. Overall I feel our goals were achieved.

Event Planning & Publicity

Publicity Methods Used:

  • Advertisements
  • Emails
  • Mailings
  • Posters/Flyers
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Social media

Resources

Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • Q&A: Answering Your Questions About Brain Research
  • It’s Mindboggling!
  • Staying Sharp Bookmark

What downloadable materials from the Foundation did you use for your events?

  • Mindboggling Coloring Sheets
  • Brain Briefs Fact Sheets

What other downloadable materials would you like the Foundation to provide?

  • Fact Sheets
  • Lesson Plans

Which BAW graphic materials did you use in publicizing your events?

  • BAW Flyer
  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

I feel that BAW participation was important to raise awareness on the ethical/social implications of the brain sciences among the public. After the lecture, several students and professionals sent inquiries about future similar activities and/or requested more information about the topic of the lecture. This was the first BAW event on neuroethics at the University of Basel.

Please share any suggestions or lessons learned that may help others plan future events:

In my experience, advertisement on social medial was particularly effective.

Did/do you like our Facebook page?

Yes

Was the information provided on Facebook useful?

Yes, the information was helpful.

Contact Information

Contact Name:

Elaine Snell

Contact Phone:

+44 (0)20 7738 0424

Contact Email:

esnell@neuroethicssociety.org

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