Brain Awareness Week

Partner

Reports

First Pavlov State Medical University

Organized by:
First Pavlov State Medical University

Participating Organizations:
Pavlov Institute of Physiology of Russian Academy of Science; Institute of Human Brain of Russian Academy of Science

Event(s) Summary

Number of Events Organized During Brain Awareness Week:

5 lecture days; 2 workshops; 2 lab tours; 9 museum excursions; 1 exhibition

Year:

2018

Type of Events Held:

  • Exhibit
  • Lab Tour
  • Lecture/ Briefing
  • Workshop
  • Other: special museum excursions

Target Audiences:

  • General Public
  • High School students(9-12)
  • Patients & Caregivers
  • Professionals
  • University students

Approximate Number of People Reached:

Аpprox. 500; 120-180 daily

Details of Major Brain Awareness Week Events/Activities:

BAW "Biosensors" main goal to provide public with scientific principles of brain sensors’ operation and with a background of prophylaxis and improvement of sensory organs functioning was achieved. As long-term educational resources we evaluate the video-records of lectures that were uploaded (with the authors' permissions) on brainweekspb.org web-site. The workshop “Cutting-edge in pain understanding” was uploaded also on Institute of Human Brain web-site. Analytic post-hoc articles in «Pulse» and «Bulletin of the Higher School» newspapers focused public attention on the most interesting discussions and topics of event.

Event Planning & Publicity

Publicity Methods Used:

  • Calendar Listings (newspapers, radio, television)
  • Emails
  • Posters/Flyers
  • Press Release/Media Advisory
  • Website
  • Social Media

Which of These Publicity Methods Was The Most Successful?

Different publicity methods attracted different parts of audience. The calendar and press release of Pavlov Medical University attracted local students; due to posters that were distributed by our volunteers the students of other Universities came; because of web-site information and social media mostly general public/citizens were informed and visited our event; emails were sent to our constant listeners.

Resources

Other Dana Foundation Materials Distributed:

  • As support we had FENS booklets only

What other downloadable materials would you like the Foundation to provide?

  • New Fact Sheets
  • Activities/Experiments

Other Downloadable Materials:

  • Short videos for neuroscience leaders on their topics. It is great chance to get science from the first hands. :)

Which BAW graphic materials did you use in publicizing your events?

  • BAW Logos
  • BAW Web site banner

Feedback & Keys to Success

How do you feel BAW participation benefited your organization and the local community?

The events of BAW were attended mainly by undergraduate students (49%). From many of them we had immediate outcome like: "I know what I'll study from now!" Interestingly, this year adult specialists took 47% of the audience that, we guess, reflected the actuality of BAW topics. We also had listeners from other cities, which specially arrived to visit SPb BAW. From feedback checklists we received a lot of thanks and new topics to cover; 77% of attendees considered BAW events useful; 87% liked it.

Event Photos

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Contact Information

BAW Website:

http://1spbgmu.ru/ru/universitet/press-tsentr/novosti/3306-12-17-marta-proshla-mezhdunarodnaya-nedelya-mozga-2018-brain-awareness-week-2018; www.brainweekspb.org

Contact Name:

Irina Sukhotina

Contact Phone:

+8 921 6558819

Contact Email:

irina.sukhotina@gmail.com

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