Brain Awareness Week



Cellular & Behavioral Neurobiology-University of Oklahoma-Norman

Organized by:
Cellular & Behavioral Neurobiology-University of Oklahoma-Norman

Participating Organizations:
Science Museum Oklahoma, Oklahoma City Society for Neuroscience, Oklahoma Chapter Crooked Oaks School District, Oklahoma City

Event(s) Summary

Number of Events Organized During Brain Awareness Week:




Type of Events Held:

  • Exhibit
  • School Program

Target Audiences:

  • Elementary school students(1-5)
  • General Public
  • High School students(9-12)
  • Middle school students(6-8)

Approximate Number of People Reached:


Details of Major Brain Awareness Week Events/Activities:

At each event, we engage visitors in the following activities, chosen to excite their interest and teach them fundamental concepts related to the nervous system: 1) see/touch a human brain 2) see/hear electricity from your own muscles (surface electromyograms from the biceps) 3) see how your brain changes in a minute (throwing balls after wearing prism goggles) 4) fool your brain about where your hand is using a proprioceptive illusion (muscle massager on triceps tendon with eyes closed) 5) see how fruit flies stop moving when their synapses temporarily stop functioning (temperature-sensitive mutation) 6) experience how smell is integrated with taste in the brain (judging jellybean flavor with eyes and nose closed). Some photos of these activities are at This year, we held our annual BAW event at Science Museum Oklahoma, now in collaboration with the Society for Neuroscience, Oklahoma Chapter, in April 13-14, 2018, with about 500 attendees. Our planned participation in the annual ScienceFest event did not occur because ScienceFest was unexpectedly canceled, due to the 2-week closure of Oklahoma schools (during the teacher walkout) limiting available curricular time. However, we participated in an additional outreach event for the Crooked Oak School District (in a low-income area), called a Learning Carnival, held for the first time on May 10. About 100 people participated in our activities.

Event Planning & Publicity

Publicity Methods Used:

  • Website
  • Social Media


Of the Dana Foundation publications/resources distributed at your event(s), if any, please indicate the three most popular. Please choose up to three. If "other," please indicate below:

  • BAW Stickers
  • BAW Pencils
  • Brain-shaped Erasers

Feedback & Keys to Success

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Event Photos

event single

Contact Information

BAW Website:

Contact Name:

Ari Berkowitz

Contact Phone:


Contact Email:

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